Measurement options for brands of all sizes
From £665/month
if paid annually
Monthly new data loaded
5 active profiles
Training User guide
Onboarding support
Email support
From £5,000/month
if paid annually
Incremental measurement
Tools to drive action
Optimised budget allocation
Onboarding support
From £8,000/month
if paid annually
All Platform features
Best-in-class measurement
Tools & expertise to drive action
Methodology sessions
Dedicated team members
Prices may vary based on scope and do not include local taxes.
Driving Growth alongside our Partners
Helping a fast-growing fintech brand quantify the true impact of paid media and optimise budgets for sustainable acquisition.
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Identifying the most profitable digital levers and improving budget allocation to drive incremental online revenue.
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Providing the modelling solutions for the agency's brands. Leveraging MMM model outputs to support planning.
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Features
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Scenario Tool
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Platform MMM
|
Full Service MMM
|
|---|---|---|---|
| Approach | |||
| Feed external media response curves | ✔ | ✖ | ✖ |
| Measure marketing incrementality | ✖ | ✔ | ✔ |
| Measure omnichannel (DTC, partners, in-store) | ✖ | ✔ | ✔ |
| Impact of price, promotions or product | ✖ | ✔ | ✔ |
| Access | |||
| Automated data feed | ✔ | ✔ | ✔ |
| Results in days, not months | ✔ | ✔ | ✔ |
| Transparent access to methodology | ✔ | ✔ | ✔ |
| Export outputs to CSV | ✔ | ✔ | ✔ |
| Export outputs to data warehouse | ✖ | ✖ | ✔ |
| Build results in your environment | ✖ | Subject to scope | Subject to scope |
| Service type | |||
| Platform access | ✔ | ✔ | ✔ |
| Consultancy service to build trust | ✖ | ✖ | ✔ |
| Questions answered | |||
| Media impact across channels | Subject to scope | ✔ | ✔ |
| Placement, campaign and creative | ✖ | ✔ | ✔ |
| Diminishing returns with confidence | ✖ | ✔ | ✔ |
| Allocate budget or hit targets | ✔ | ✔ | ✔ |
| Optimise by LTV, seasonality and environment | ✖ | ✔ | ✔ |
| Answer bespoke questions | ✖ | ✖ | ✔ |
We offer a range of solutions to help you measure and optimise your marketing effectiveness.
Our pricing reflects the action we help brands take through measurement. The value of our service is realised through increases in new customers, sales, and profit. When working with partners, we typically expect to be able to drive up to a 25 percent uplift in CPA or ROI.
Prices shown on this page are indicative. Final pricing depends on your specific requirements. This includes the number of models, KPIs, and markets being measured. Additional analysis, such as brand awareness, consideration, or the causal impact of Paid Search, can also influence the final scope and price.
We are built for the speed of modern marketing. We achieve this through faster data access via APIs and a transparent, platform-led delivery. This makes MMM easier to run, more efficient, and enables you to make decisions sooner.
We control for all relevant factors before isolating the incremental impact of marketing. Without this, many measurement approaches overestimate marketing impact when performance may have been driven by seasonality, price changes, or shifts in the competitive landscape.
We measure all marketing channels across the full mix.
Where relevant, we deep dive into channel tactics such as creative and placement. This allows us to provide an unbiased and comprehensive view of marketing impact.
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