No more slow and expensive MMM measurement. Combine Linea consultants, with accurate measurement to ensure you gain the insights you can trust to drive growth.
Best in class measurement software and expertise
Linea's help every
step of the way
Results in days
not months
Greater access to
data & testings
Tools in your hands
to take action.
Focussing on your business's needs to drive growth
Our Services
Our models use privacy safe weekly data across all key drivers of business.
All data used is GDPR compliant.
We connect to your platforms directly to speed up data collection and reduce effort for your teams.
A combination of machine learning and human oversight powers your analysis to ensure accuracy & insight.
We measure the true drivers of your business and what the incremental impact of your marketing is.
In a world of powerful AI it is important to have experienced marketers ensuring that each marketing channel is being measured fairly.
Does £1/ $1 invested on Meta drive a greater Return on Investment (ROI) than on TV or YouTube?
Use the platform to review campaign performance and understand what factors are driving incremental revenue or new customers.
How much extra profit can we make by optimising the same budget? What should be our optimal marketing budget for this quarter?
Use the Linea Scenario Tool to make changes to your marketing plan that increase your Revenue or New Customers.
Talk the language of your Finance Team by forecasting how much extra profit a marketing campaign will drive.
Should i be investing in more in brand or performance marketing?
Through tailored analysis we shape your marketing strategy and give clear answers to tactical questions.
What service is right for your business
| Platform | Full Service | |
|---|---|---|
| Linea team support in collating data | ||
| Confirm data accuracy | ||
| Model Build & verification | ||
| Linea team methodology session | ||
| Deliver results into platform | ||
| Access to optimisation tools | ||
| Linea team deliver results session | ||
| Answer bespoke questions after delivery |
Why measure your marketing with Linea
We focus on using the right measurement tool to answer your business question and use a mix of approaches to build confidence.
Get startedTraditional GA & Adobe reporting methods show what can be tracked. Not what works.
We measure incremental marketing impact at the speed of modern marketing.
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Measure all marketing channels on a like for like basis & drive growth by:
We work with all areas of your team to ensure the measurement is understood and that teams can take action from the results.
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Have any project on mind?
For immediate support: