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of your Marketing.

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Solving your business questions

Unbiased true uplift of your marketing

In a world with a wealth of data and multiple reporting methodologies.

We partner with all teams to ensure we use the right measurement approaches that are clear & can be implemented by the business

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Measure the true impact of performance campaigns

Traditional marketing performance reporting methods don't show the incremental impact of my marketing

We measure True Uplift on a fair like-for-like comparison of media channels.

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Allocate & optimise your media budgets

Measure all marketing channels on a like for like basis & drive growth by:

  1. Optimise the same marketing budget level to drive uplift
  2. Set marketing budget that maximises your profit
  3. Input pre-set budget level & understand what revenue/profit it will drive
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Ensure measurement leads to action

We work with all areas of your team to ensure the measurement is understood and that teams can take action from the results.

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Driving growth for your business

"For complex campaigns, an MMM is an indispensable part of our consulting services. And thanks to the very competent and reliable partnership with Linea analytics, we are able to design and orchestrate our customers' campaigns even more efficiently!"

Peter Sigl - Leadlink

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